Ross Park Zoo in Binghamton (NY) has chosen the Red Panda as new logo. “We thought the representation of a Red Panda in our logo would be very appealing because they have become so popular” says Toby Rice, the zoo’s Marketing Coordinator.
He calls the Red Pandas a „signature species“ at Ross Park Zoo and he also stresses out that the zoo has contributed to the Species Survival Plan (SSP) with successful births in recent years. “And we plan to continue to be a contributor to the SSP,” says Rice.
Ross Park Zoo is in good company with its new logo. Tierpark Görlitz in Germany is also represented by a Red Panda.
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We have covered two of the successful births at Ross Park Zoo.